August 29 is a powerful exploration of Chicano identity, anchored by the legacy of journalist Ruben Salazar. The play blends personal stories with the larger Chicano Movement, offering emotional and relevant reflections on cultural pride, activism, and justice. With strong performances and impactful storytelling, it’s a must-see for anyone who appreciates thought-provoking theater.
This production is presented as part of the Latino Theater Company’s Impact Initiative, in association with the Los Angeles City College Theatre Academy. More than just entertainment, the Impact Initiative provides free access to theater for all students across the Los Angeles Community College District (LACCD), empowering them to engage with the arts through live performances, master classes, and artist discussions. This partnership creates a vital platform for students to connect with their community and explore social issues through the power of theater.
August 29 takes the audience on an emotional journey through one of the most significant social movements in American history. Don’t miss this chance to experience the power of storytelling, the strength of the Chicano community, and the unique benefits of the Latino Theater Company’s Impact Initiative.
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at The Los Angeles Theatre Center
Friday, August 15 - 8:00PM
Saturday, August 16 - 8:00PM
Sunday, August 17 - 4:00PM
Friday, August 22 - 8:00PM
Saturday, August 23 - 8:00PM
Sunday, August 24 - 4:00PM
at East Los Angeles College
Friday, August 29 - 8:00 PM -
All tickets to August 29 are Pay-What-You-Choose, available on a first-come, first-served basis. You can choose any amount between $5 and $50. Tickets are available online, in person, or by phone.
Tickets for August 29 at ELAC are suggested $10 at the door. -
Latino Theater Company is committed to providing full access to patrons with disabilities. Our theatre is ADA accessible and is enabled with the following features.
A minimum of 3 wheelchair and semi-ambulatory tickets are available throughout this Theater.
Our theatre has raked seating, with steps to most rows. Most seats are fixed, though there are a limited number of free-standing seats that may be preferable for some patrons.
Accessible seating is available to those with mobility disabilities who require accessible seating because of their disability, at most price levels. This includes individuals who use wheelchairs, those who use other mobility devices, and people who cannot climb steps or walk long distances because of significant arthritis, or severe respiratory, circulatory, or cardiac conditions. Individuals who, because of their disability, cannot sit in a straight-back chair or those whose service dogs cannot fit under a non-accessible seat or lie safely in the aisle are also permitted to purchase accessible seats.
Individuals purchasing a ticket for an accessible seat may purchase up to three (3) additional seats for their companions in the same row and that are contiguous with the accessible seat. If contiguous seats have already been sold and are not available, the Latino Theater Co. will offer other seats as close to the accessible seats as possible.
FOR ADDITIONAL INFORMATION REGARDING ACCOMMODATIONS AND SERVICES, PLEASE CALL THE BOX OFFICE AT 213-489-0994 OR EMAIL TICKETS@THELATC.ORG
August 29, 2025 at 8:00 PM
East Los Angeles College
S2 Recital Hall
1301 Avenida Cesar Chavez
Monterey Park, CA 91754
Reviews
“A passionate, memory-driven tribute to the Chicano movement and the legacy of Ruben Salazar." — Los Angeles Times
"Powerful and thought-provoking... a reminder of the importance of telling our own stories." — Stage Raw
About
IMPACT
The Latino Theater Company's IMPACT Initiative is an arts engagement program for students currently enrolled at 19 community colleges across Los Angeles County. The program provides free access to live performances, master classes, and post-show discussions with artists at The Los Angeles Theatre Center. IMPACT is designed to connect community college students with powerful theatrical works that reflect their experiences, amplify their voices, and invite them into the city’s broader artistic and social conversations. Through this initiative, the Latino Theater Company fosters a culturally connected and civically engaged generation of students. August 29 marks the fourth production presented through the IMPACT Initiative, and participating students receive a full subscription to all Latino Theater Company productions throughout the season.